{"id":228,"date":"2018-10-21T14:41:59","date_gmt":"2018-10-21T14:41:59","guid":{"rendered":"https:\/\/design.coeure.co.jp\/blog\/?p=228"},"modified":"2026-04-17T13:39:54","modified_gmt":"2026-04-17T04:39:54","slug":"ga_visitor_181021","status":"publish","type":"post","link":"https:\/\/design.coeure.co.jp\/blog\/analysis\/ga\/ga_visitor_181021","title":{"rendered":"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u65b0\u898f\u3068\u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306f"},"content":{"rendered":"\n<p>\u4eca\u56de\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0bGA\uff09\u306e\u300c\u65b0\u898f\u300d\u3068\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u300d\u306b\u3064\u3044\u3066\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p 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src=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2022\/08\/eyecatch001-300x169.jpg\" alt=\"\" class=\"c-postThumb__img u-obf-cover\" width=\"320\" height=\"180\"><\/figure><\/div>\t\t\t\t\t<div class=\"p-blogCard__body\">\n\t\t\t\t\t\t<a class=\"p-blogCard__title\" href=\"https:\/\/design.coeure.co.jp\/blog\/analysis\/ga4_setting_gtm\" target=\"_blank\" rel=\"noopener noreferrer\">\u3010GA4\u3011\u30b5\u30d6\u30c9\u30e1\u30a4\u30f3\u3082\u540c\u6642\u8a08\u6e2c\uff01GA4\u3092GTM\uff08Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff09\u3067\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5<\/a>\n\t\t\t\t\t\t<span class=\"p-blogCard__excerpt\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u3053\u308c\u307e\u3067\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u4f75\u7528\u3057\u306a\u304c\u3089\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08\u4ee5\u4e0b\u3001GA4\uff09\u3067\u306e\u8a08\u6e2c\u3092\u59cb\u3081\u308b\u65b9\u6cd5\u3092\u66f8\u3044\u3066\u3044\u307e\u3059\u3002Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3&#8230;<\/span>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n<div class=\"swell-block-postLink\">\t\t\t<div class=\"p-blogCard -internal\" data-type=\"type2\" data-onclick=\"clickLink\">\n\t\t\t\t<div class=\"p-blogCard__inner\">\n\t\t\t\t\t<span class=\"p-blogCard__caption\">\u95a2\u9023\u8a18\u4e8b<\/span>\n\t\t\t\t\t<div class=\"p-blogCard__thumb c-postThumb\"><figure class=\"c-postThumb__figure\"><img decoding=\"async\" src=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2022\/08\/eyecatch001-300x169.jpg\" alt=\"\" class=\"c-postThumb__img u-obf-cover\" width=\"320\" height=\"180\"><\/figure><\/div>\t\t\t\t\t<div class=\"p-blogCard__body\">\n\t\t\t\t\t\t<a class=\"p-blogCard__title\" href=\"https:\/\/design.coeure.co.jp\/blog\/analysis\/ga4_initial_setting\" target=\"_blank\" rel=\"noopener noreferrer\">\u3010GA4\u3011GTM\u3067GA4\u3092\u8a2d\u5b9a\uff01\u3059\u3050\u306b\u3057\u3066\u304a\u304d\u305f\u3044\u521d\u671f\u8a2d\u5b9a\u30103\u9078\u3011<\/a>\n\t\t\t\t\t\t<span class=\"p-blogCard__excerpt\">\u4eca\u56de\u306fGTM\uff08Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff09\u3067GA4\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u3059\u3050\u306b\u3057\u3066\u304a\u304d\u305f\u3044GA4\u306e\u521d\u671f\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u3067\u3059\u3002\u3053\u308c\u3060\u3051\u3057\u3066\u304a\u3051\u3070\u3001\u3068\u308a\u3042\u3048\u305a\u5b89\u5fc3\u306a\u8a2d\u5b9a\u30103\u9078\u3011\u3092\u3054\u7d39\u4ecb\u3057&#8230;<\/span>\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u300c\u65b0\u898f\u300d\u3068\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u300d<\/h2>\n\n\n\n<p>\u300c\u65b0\u898f\u300d\u3068\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u300d\u306e\u8003\u3048\u65b9\u306f\u7c21\u5358\u306a\u3088\u3046\u3067\u610f\u5916\u3068\u9593\u9055\u3044\u3084\u3059\u3044\u3068\u3053\u308d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305aGA\u306e\u30e1\u30cb\u30e5\u30fc\u3067[\u30e6\u30fc\u30b6\u30fc]\u2015[\u884c\u52d5]\u2015[\u65b0\u898f\u3068\u30ea\u30d4\u30fc\u30bf\u30fc]\u3092\u9078\u629e\u3059\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"592\" height=\"364\" src=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_02.jpg\" alt=\"\" class=\"wp-image-237\" srcset=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_02.jpg 592w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_02-300x184.jpg 300w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_02-304x187.jpg 304w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_02-282x173.jpg 282w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/><\/figure>\n<\/div>\n\n\n\n\n\n\n\n\n\n\n<p>New Visitor\u3068Returning Visitor\u3068\u3044\u3046\u9805\u76ee\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u304c\u3001\u65b0\u898f\u3068\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u305d\u308c\u305e\u308c\u8a72\u5f53\u3057\u307e\u3059\u3002\u3067\u306f\u3001\u5b9a\u7fa9\u304b\u3089\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n\n\n\n\n\n\n\n\n<h2 class=\"wp-block-heading\">\u65b0\u898f\u3068\u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306f<\/h2>\n\n\n\n<p>GA\u3067\u300c\u65b0\u898f\u300d\u3068\u3044\u3046\u306e\u306f\u3001<strong>\u521d\u3081\u3066\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u30bb\u30c3\u30b7\u30e7\u30f3<\/strong>\u3067\u3059\u3002\u53b3\u5bc6\u306b\u306f\u3001GA\u306e\u30af\u30c3\u30ad\u30fc\u306e\u6709\u52b9\u671f\u9650\u304c2\u5e74\u306b\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u76f4\u8fd1\u306e2\u5e74\u4ee5\u5185\u3067\u521d\u3081\u3066\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001GA\u3067\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u300d\u3068\u306f\u3001<strong>\u76f4\u8fd1\u306e2\u5e74\u4ee5\u5185\u3067\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u306e\u304c2\u56de\u4ee5\u4e0a\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u30bb\u30c3\u30b7\u30e7\u30f3<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e0b\u56f3\u3092\u898b\u308b\u3068\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u7dcf\u6570\u306f1,668\u3001\u65b0\u898f\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u304c1,509\u3001\u30ea\u30d4\u30fc\u30c8\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u304c159\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001<strong>\u300c\u65b0\u898f\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\uff0b\u300c\u30ea\u30d4\u30fc\u30c8\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\uff1d\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u7dcf\u6570\u300d<\/strong>\u306a\u306e\u3067\u3068\u3066\u3082\u5206\u304b\u308a\u3084\u3059\u3044\u3067\u3059\u306d\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u7dcf\u6570\u306f1,562\u3001\u65b0\u898f\u306e\u30e6\u30fc\u30b6\u30fc\u304c1,509\u3001\u30ea\u30d4\u30fc\u30c8\u306e\u30e6\u30fc\u30b6\u30fc\u304c123\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u65b0\u898f\u306e\u30e6\u30fc\u30b6\u30fc\u3068\u30ea\u30d4\u30fc\u30bf\u30fc\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u8db3\u3057\u3066\u3082\u30e6\u30fc\u30b6\u30fc\u306e\u7dcf\u6570\u306b\u306f\u306a\u3063\u3066\u3044\u307e\u305b\u3093\u3002\u306a\u305c\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"592\" height=\"364\" src=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_03.jpg\" alt=\"\" class=\"wp-image-238\" srcset=\"https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_03.jpg 592w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_03-300x184.jpg 300w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_03-304x187.jpg 304w, https:\/\/design.coeure.co.jp\/blog\/wp-content\/uploads\/2018\/10\/ga_visitor_03-282x173.jpg 282w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/><\/figure>\n<\/div>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<h2 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